**Location:** Home-based or Hybrid, Eastern Time Zone, United States. **Position Summary:** Bentley is seeking a strategic, creative, and dynamic community marketing leader to help shape and execute the next evolution of our community experience. This role will translate Bentley's broader community vision into a clear strategy, roadmap, and operating model for engaging users, developers, technical audiences, and customers across our community ecosystem. The Communities Hub will be a core pillar, but this leader must think beyond a single owned platform, understanding where Bentley users already gather, learn, share, and influence one another, and helping Bentley show up in ways that are valuable, credible, and connected. This is a senior player-coach role for someone who can lead a small team, bring structure to ambiguity, move quickly, and turn strategic direction into focused execution. The right person will understand how community supports top-to-middle funnel user and customer engagement while creating stronger pathways into advocacy, executive & advisory engagement, and other high-value customer experiences. As Bentley evolves in a world shaped by AI and changing user expectations, this leader will also help identify how AI can make community more useful, personalized, scalable, and insight-driven over time. **Responsibilities:** **Community Strategy & Ecosystem** + Translate Bentley's community vision into a clear strategy, roadmap, and operating rhythm. + Develop a deep understanding of Bentley users, developers, and technical audiences, including where they already engage across Bentley-owned spaces, external communities, technical forums, practitioner networks, industry groups, peer communities, events, and in-person spaces. + Shape a connected community ecosystem that brings together the Communities Hub, user groups, developer programs, peer engagement, community-led content, in-person activations, and advocacy pathways. + Partner with the social media team to identify community-relevant social spaces and determine how Bentley can participate in ways that are credible, useful, and aligned to the broader social strategy. + Position the Communities Hub as a trusted front door where users can discover content, access resources, engage with Bentley, connect with peers, and participate in relevant programs. + Build a top-to-middle funnel community approach that supports discovery, education, engagement, peer connection, and long-term relationship building. **Developer, Technical & AI-Enabled Engagement** + Serve as the corporate marketing point person for developer community engagement, partnering across product, developer relations and technical teams. + Help scale and connect developer-focused initiatives such as DevDays, hackathons, technical community programs, and community hub experiences. + Work cross-functionally to improve the developer journey within Bentley and ensure technical audiences have clearer pathways to resources, programs, content, and connection. + Explore how AI can improve community discovery, onboarding, personalization, content recommendations, peer connection, support pathways, and insight generation. + Ensure Bentley's community approach reflects where the company is going as a platform company in a world increasingly shaped by AI and open ecosystems. **Programs, Platform & Team Leadership** + Develop the strategy and execution plan for community-led programs across the Communities Hub, user groups, digital engagement, peer connection, meetups and selective in-person activations. + Create a more connected model across community programs so they feel intentional, valuable, and aligned to broader customer engagement goals. + Lead and develop a small, high-impact team responsible for community programming, platform experience, and user group engagement. + Operate as a player-coach, setting clear priorities and standards while guiding the team toward strong execution. + Use community insights, feedback, and engagement patterns to inform programming, communications, product engagement, and future investment. **What Success Looks Like:** + Bentley has a clearer, more actionable community strategy that connects owned platforms, external and social communities, technical forums, content, programs, AI-enabled experiences, peer engagement, and in-person activations. + Bentley better understands where users already engage and has a stronger model for meeting them there in credible, valuable ways. + The Communities Hub becomes a trusted and valuable entry point into Bentley's broader user, developer, and technical ecosystem. + Users, developers, and customers have clearer pathways to discover Bentley, learn, connect, engage, and deepen their relationship over time. + Community programs feel connected and strategic rather than one-off or fragmented. + The community function creates stronger pathways into advocacy, executive engagement and other customer