When you were a kid, did you write everything down in your journal because you couldn’t imagine not capturing your exact thoughts and feelings? 

Do you geek out over really good email open rates and A/B testing subject lines? 

Were you the one your friends always asked to edit or proofread their assignments in college?

Final question: when faced with a challenge, do you get excited or run away?

If you thrive in a fast-paced environment, have a passion for multi-channel content marketing, are a lightning-fast writer with a knack for adopting a distinctive brand voice, and want to work collaboratively with a team of game changers, you might be the perfect fit for our Performance Marketing Strategist and Writer role.

The Performance Marketing Strategist and Writer will be responsible for the development and implementation of key content marketing and lead nurture initiatives that yield qualified leads for sales and strengthen the Crisp brand.

You’ll have a chance to work on both print and digital materials in a variety of mediums to stretch your creative muscles, including emails, webinars, ebooks, blog posts, magazine articles, social media content, direct mail projects, and more.

This is your chance to shape Crisp’s future and provide timely, valuable, and actionable content and resources to our audience at every stage of their buyer’s journey. 

Your mission, should you choose to accept it, is to level up our digital presence and welcome more members into our programs. You can give MORE to the audience we serve through powerful, strategic, and relentless marketing and PR efforts

Key Responsibilities Include:

• Spearhead and execute marketing campaigns that will yield MQLs
• Writing key content for lead nurture campaigns, brand awareness campaigns, and  conversion campaigns. Deliverables include blog posts, emails, webinar content, eBooks, print articles, social media content, and direct mail projects.
• Create multi-channel strategies and content, including outlining, drafting, publishing articles 
• Collaborate with project manager, creatives, social media manager, and other creative partners to design branded graphics, videos, and other assets that complement the marketing strategy
• Serving as the brand lead for all Crisp brands, including developing (when appropriate) and maintaining a consistent brand voice that aligns with Crisp’s mission, vision, and values
• Ensuring all written digital and print materials adhere to brand standards
• Plan and maintain a monthly and quarterly editorial calendar
• Create campaign content in appropriate platforms (e.g. Hubspot, Active Campaign, TypeForm) 
• Manage and execute recurring tasks to keep the initiatives on track and moving forward

Perks

A few benefits you’re sure to enjoy:

• 100% Crisp paid health, vision, and dental insurance for Crispers starting Day 1, option to add spouse and dependents
• 5 weeks of paid time off a year, completely off the grid, including 7 paid Holidays plus the entire week between Christmas Eve and New Year's Day
• 401(k) with up to 4% company match (aka, free money)
• Parental Leave: Additional weeks of PTO at 100% salary for new birth and adoptive parents plus Instacart membership
• Annual Company Profit Share Program in a profitable, fully bootstrapped company
• On-time direct deposit
• State-of-the-art headquarters
• Ergonomic Workstations (Electronic Sit/Stand Desks)
• Mother's room and relaxation room on-site
• Monthly Custom Crisp Swag for Crispers
• Opportunity to Win a Tesla (Crisper of the Year)
• If you are the right fit, but not in Atlanta already, don’t worry! We will pay to get you here! (relocation expenses covered!)

About Crisp 

Crisp is an incredibly fast moving, high growth company (1470%+ growth in 3 years) with a laser focus on delivering the absolute best legal marketing, and business coaching services on the market today.

Check out what we are about here: https://www.crispvideo.com/careers/

We’re all about working hard and staying humble. In the spirit of humble bragging, here are some of our awards and accolades:

• Crisp Founder and CEO Michael Mogill named EY Entrepreneur Of The Year® 2023
• Named to Inc. 5000 List of Fastest-Growing Private Companies for 7-Years (2024, 2022, 2021, 2020, 2019, 2018, 2017)
• Atlanta’s fastest-growing companies 9 years in a row (2024, 2023, 2022, 2021, 2020, 2019, 2018, 2017, 2016)
• Recognized as Atlanta’s Best Places to Work
• Creators and annual hosts of the Crisp Game Changers Summit, the largest and most ambitious law firm growth conference on Earth 
• Published the legal industry’s best-selling marketing book 
• Host of the most listened-to podcast in the legal industry 
• Featured in Forbes, The Wall Street Journal, TechCrunch, Yahoo, and The Huffington Post

Why Our Work Matters:

Lawyers go to law school to learn how to practice law, but law school doesn’t teach them how to run a business. In a world where the best cases often go to the best marketers, not necessarily the best lawyers, legal expertise alone isn’t enough. That’s where Crisp comes in.

We partner with committed, growth-minded law firms that care deeply about their teams, clients, and communities. Often, it’s a David vs. Goliath scenario, where the most dedicated attorneys lack the resources of their larger competitors.

Our mission is to level the playing field, equipping these firms with the tools, strategies, and support they need to stand out and win.

We empower law firms to not only grow their businesses but also make a bigger impact — delivering better outcomes and driving positive change.

At Crisp, we’re here to ensure that the best law firms, no matter their size, have a fighting chance to lead, serve, and transform their communities.

By empowering our law firm clients to succeed, we’re not just building stronger businesses; we’re creating a ripple effect of positive change that impacts lives, families, and communities across the country.

Why You Should Work Here

• You will become part of an incredibly crafted and unified company culture with an attentive CEO and teammates who are truly dedicated to success
• You will work with people from all departments who are happy to help and teach as you work towards growth
• You will experience working for a company that is truly leading the industry and constantly innovating. Complacency is not part of our vocabulary
• You will be in an environment that is always ready to tackle a new initiative and put creative ideas into action
• You will grow personally and professionally. Every measure is taken to ensure our team members thrive. Our Continuing Crisp Education (CCE) program encourages and rewards classes, certifications, book clubs, and trainings

If you’re looking for a job that’s boring and easy, you won’t find that here. We put 110% into everything we do. Greatness is achieved through hard work, discipline, and sacrifice, and we’re determined to be great.

We’re not crazy; we just believe in what we do.

If you'd like to be part of a nationally recognized, collaborative, and downright badass team, then we can’t wait to hear from y

Our requirements are pretty straightforward. To qualify you must have:

• Content marketing experience in a professional setting
• Tangible results that have yielded sales conversion (e.g. increase in MQLs, conversions, CTRs over set period of time)
• 3-5 years of copywriting and copyediting experience
• The ability to spot a typo or grammatical error from a mile away
• Insanely strong written and verbal communication skills 
• The ability to adhere to deadlines and deliver results
• A fast-paced work ethic 
• An infectious can-do attitude and an ability to pivot and change course on a dime

Past Experience Desired (but not required):

• Familiarity with the buyer’s journey
• Hubspot, WordPress, Social Media, HTML/CSS experience a plus