Overview:
Tekwissen Group, is a workforce management provider throughout the USA and many other countries in the world. The below job opportunity is to one of Our clients who is a global leader in personal care and home fragrance, including top-selling collections for fine fragrance mist, body lotion and body cream, 3-wick candles, home fragrance diffusers and liquid hand soap.
Job Title: Customer Mkt Planning Analyst
Location: Reynoldsburg OH, 43068
Duration: 4 Months
Job Type: Contract
Work Type: Hybrid
JOB DESCRIPTION
Summary
This CRM Analyst is responsible for supporting omni-channel campaign execution including direct mail, email, SMS, app and corresponding offer creation.
It will support the Campaign Orchestration team by assisting with campaign segmentation and offer creation to ensure an omni-channel customer experience.
Responsibilities
Assist in implementing campaigns and offers, including the support of direct mail, SMS, app, and email programs, using campaign execution tools and offer platforms and related process improvement.
Update accurate offer-related documentation correlating with channel support, ensuring accuracy prior to distribution to cross-functional partners.
Assist in troubleshooting efforts for campaign or offer-related issues
Adhere to internal and external vendor SLAs ensuring deliverables are provided in a timely manner & campaigns go out on time.
Contribute to the analysis and optimization of team processes, using data-driven insights to improve workflows and efficiency
Support team members' work by providing a QA review of deliverables when needed
Responsible for weekly count validation for campaign populations
Responsible for testing and validating offer functionality prior to the start of a campaign redemption window
Contribute to seasonal and campaign hindsight analysis, helping to identify findings for future segmentation and testing, and supporting innovation in execution processes and tools
Qualifications & Experience
Previous experience working in a data warehouse environment preferred.
Some SQL experience required.
Some experience with databases such as Snowflake, Oracle, SQL Server or strong willingness to pick up those skills.
Familiarity with campaign tools such as ADOBE, UNICA and/or CRM tools like Salesforce, Oracle CRM.
Customer Data Platform (CDP) or Campaign Management tool experience preferred.
Any exposure to programming preferred.
Understanding of/Eye for Process Improvement & Project Management along with task prioritization.
Experience in a fast environment such as marketing, analytics or finance.
Strong communication skills ability to understand technical requirements and build a plan of execution to get the required deliverable with minimum support.
Analytical thinker with ability to identify and proactively solve problems.
Understand the importance of team work, time prioritization, planning, coordination and collaboration.
Education
Bachelor's/associate degree in Finance, IT, Business, Economics, Marketing, Math, related disciplines or equivalent work experience.
Core Competencies
Lead with Curiosity & Humility
Build High Performing Teams for Today & Tomorrow
Influence & Inspire with Vision & Purpose
Observe, Engage & Connect
Strive to Achieve Operational Excellence
Deliver Business Results
TekWissen Group is an equal opportunity employer supporting workforce diversity.